AI Insights · Timothy · July 2023
Top 5 Beauty Retail Apps in France - Q2 2023 Performance
Discover the performance trends of the top 5 beauty retail apps in France for Q2 2023, including weekly downloads and active user statistics.
In the second quarter of 2023, the top beauty retail apps in France showcased varying trends in downloads and active users. Here is a detailed look at their performance.
SEPHORA - Maquillage, Parfum experienced notable growth in weekly downloads, peaking at around 26K in the last week of June. The app's active users also saw an increase, rising from approximately 92K at the end of March to 124K by the end of June.
Nocibé showed a steady increase in downloads, with numbers reaching around 12K in the last week of May. Active users displayed a similar upward trend, peaking at 23K during the same period.
Beauteprivee - Ventes privées had a mixed quarter, with weekly downloads fluctuating between 3.8K and 9.7K. However, active users remained relatively stable, averaging around 80K to 94K throughout the quarter.
Notino: profumi e cosmetici saw a decline in weekly downloads, dropping from 7.3K at the end of March to 2.3K by the end of June. Despite this, the active user base showed resilience, fluctuating between 9.4K and 15K during the quarter.
Marionnaud – Beauté & Soins had a modest performance in downloads, peaking at around 3.4K in the final week of June. Unfortunately, there was no data available for active users.
These insights are derived from Sensor Tower's data, offering a comprehensive overview of the beauty retail app landscape in France for Q2 2023. For more detailed analytics, visit Sensor Tower.
